The Holidays can be equal parts inspiring and soul-destroying for any content marketer, right?! The season presents an opportunity for real creativity within your brand, but it can also be hard to push through the noise as Christmassy content reaches saturation point - that's why these success stories are such a valuable resource when we think about how to improve our output over the holiday season!
Instagram Is Inspiring Marketers to Make Square-Shaped Videos for Facebook
Last week, Wendy's and agency VML launched a campaign spoofing the explosion of food videos that have popped up in Facebook newsfeeds in the past year.
7 Ways To Perfect Your Email Newsletter
Email marketing is a solid tool in the marketer's arsenal, but it's not as simple as sending out your blog posts in an email recap once a week. Here are seven ways to perfect your email newsletter.